Welcome to this week’s PUNCHLIST, where we round up the biggest news in nerd culture. We highlight the tastiest morsel in some detail and then close you out with a link round-up.
Wizards of the Coast and Digital Gaming
During an investors meeting, Hasbro announced a restructuring of the company into three major segments:
- Hasbro Consumer Products will include all revenue associated with Hasbro’s traditional business — the sales of toys and games — plus licensing and the company’s Global Operations unit that services the supply chain.
- Wizards of the Coast and Digital Gaming includes all revenue associated with Wizards of the Coast tabletop and digital games, including Magic: The Gathering, Dungeons & Dragons, and licensed Hasbro digital gaming.
- Entertainment includes all revenue associated with Hasbro and eOne entertainment across the company’s family brands, TV and film, and music divisions.
Even while Hasbro saw on overall decrease of 8% in revenues last year, Wizards of the Coast saw an increase of 24%.
Hasbro acquired Wizards of the Coast in 1999 and has treated it as a subsidiary of the company since. This is a huge promotion for Wizards of the Coast as it is now its own division within Hasbro. Its task is to continue to grow both Dungeons and Dragons and Magic: The Gathering – both of which saw records sales in 2020. In addition, the division will oversee all digital licensing for all of Hasbro, including Magic: The Gathering Arena, Spellslingers, Dark Alliance, Baldur’s Gate 3, and more.
Wizards of the Coast CEO Chris Cocks outlined the five “engines” that would further fuel the company’s record growth:
- Tabletop innovation with Magic and D&D
- Digital versions of Magic and D&D
- A new IP pipeline
- New sales channels
- Digital licensing.
You can read a more detailed recap of Cocks’ explanation of each engine here.
Wizards of the Coast also unveiled a new logo (seen in the header to this post) and retooled their website alongside the announcement.